Snainton Golf .
Led digital strategy and ecommerce development for Snainton Golf during a major period of online growth and a full migration to Magento 2.
Worked closely with the business to plan and deliver the platform transition while improving customer acquisition, ecommerce performance and conversion rate optimisation across the channel.
Managed the wider digital delivery process, coordinating agencies, developers and marketing activity to ensure the new platform supported both day-to-day trading and longer-term growth ambitions.
Alongside the migration, introduced a more structured approach to digital marketing and ecommerce optimisation, helping improve site performance, customer experience and revenue generation.
The online growth achieved during this period contributed to a significant scaling of the operation, including the expansion of warehouse capacity.